Did you know that we are well into our books? We are members of BookGeeks and have just posted a bunch of reviews on this not for profit book review site. Those reviews are cued up and ready to go. In the meantime check out some of Sam’s reviews and recommendations.
http://www.lufthansa-vp.com/vp1/play.html
So here is a great little advergame, built by I am not sure who.
It is simple, not too jazzy and for about 2 mins pretty damn fun. Plus it gets across the product message – in this case that Lufthansa flies all over the place. Everything that a branded advergame should be.
So although this isnt the most original or most beautifully executed or for that matter the most beautiful piece I think that this game should be applauded!
Sam out.
Sorry to go on about it, but its about time we shared some of the most fabulous entries on www.make-a-swisssh.com because we have been in awe of the amount and quality of entries thus far.
So the first month’s winners have been decided on, although we cannot tell you who won just yet. Here are some of our highlights:
http://www.make-a-swisssh.com/#/entries/703
http://www.make-a-swisssh.com/#/entries/1045
http://www.make-a-swisssh.com/#/entries/940
http://www.make-a-swisssh.com/#/entries/949
http://www.make-a-swisssh.com/#/entries/776 – helmet man!
http://www.make-a-swisssh.com/#/entries/755
http://www.make-a-swisssh.com/#/entries/876
And just to show that we are not chicken – here are our entries (and don’t worry we are not eligible for the prizes):
So here at long last is one of my bookshelves. Its not much compared to these crazies, but its a start!
So it seems to my eyes that we are as surfers becoming quicker at browsing, interacting and skimming. This is of course obvious to anyone who looks at stats and plummeting dwell times for most sites, or anyone who has glanced at Twitter.
The following article (http://adage.com/digitalnext/article?article_id=145530) names these users Hyperpassive in the context of location aware mobile apps. Hyperpassive is the logical conclusion of info overload, plus our work and play lives becoming intertwined (turn off that Facebook app).
Personally I have noticed a difference in the way clients and users responds to web design with the advent of the iPhone. I think this is particularly significant and the effects have been subtle but profound. For example, I now use Facebook much more now than I ever did because the App interface on the iPhone is so much clearer and easier to use than the browser version. It gives you what you need without the extra nonsense (including ads). The new theFWA mobile site is also taking just what you need, and nothing else. At last, hopefully, and for the majority of sites and applications it’s about the information you need, quickly, clearly and painlessly.
